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Campaign Projects

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Sustaining Adventure

A comprehensive PR campaign concept.

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Students Streaming Students

Strategic Message Planner for an Apple Music ad concept targeting students ages 18-25.

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Accountability in Fashion

Media Kit for a PR campaign concept for retail behemoth Zara.

Campaigns + Press: Projects

Ground Level

Ground level is a DIY music venue and brand that prioritizes artistic freedom. In preparation for their re-launch show in March 2022, I assisted with event production, planned strategic digital content, copy-wrote, and managed ticket sales and promotional activities. My first event with Ground Level was its biggest yet: we sold 150 tickets and filled the venue to capacity.

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Campaigns + Press: Welcome

TIPZZY

I crafted a visual identity and brand voice for the hospitality app Tipzyy: a management and education-focused app that aimed to increase the agency of servers in the hospitality space. My role in this project was to craft all of Tipzzy's social media content, as well as strategize content across multiple mediums.

Campaigns + Press: Text

Press Materials

Gateway Gala Press Release

Press Release for Gateway for Cancer Research's annual "Gateway Gala", which raised over 4 million dollars.

Gateway Gala Post Release

Post-Press Release for Gateway for Cancer Reseach's annual "Gateway Gala".

Purple Affair for the Bear Press Release

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Press release for Purple Affair for the Bear, an event raising money for Pediatric Cancer research.

Krispy Kreme Hillside Opening

Press release announcing the opening of Krispy Kreme's Hillside, IL store, along with an opening-day only offer.

Lynn Sage Center for Cancer Research Fall Benefit Post Press Release

Post-press release announcing the amount of money raised during the Lynn Sage Center for Cancer Research's Fall Benefit Luncheon.

Campaigns + Press: Files

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